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VIDEOGAME MARKETING AND PR - VOL. 1: PLAYING TO WIN

Scott Steinberg



 

The definitive guide to mastering the essentials behind making, marketing and promoting product to the world's fastest-growing, most exciting entertainment business-the $13.5 billion computer and videogame industry-is finally here.


Everything you need to play with the pros is right at your fingertips.


LEARN TO:

  • TOP THE CHARTS

  • MAKE HEADLINES

  • IMPROVE REVIEW SCORES

  • INSPIRE MILLIONS OF FANS

  • ENHANCE JOB PERFORMANCE

  • INCLUDES:

  • IN-DEPTH HOW-TO'S

  • EXPERT ADVICE

  • HANDS-ON FEEDBACK

  • PROVEN TIPS

  • CEO-LEVEL INSIGHT

 

PUBLICATION DETAILS

LANGUAGE

BINDING

EDITION

ISBN

YEAR

PAGES

English

Paperback

9780595433711

2007

220

English

Hardcover

9780595686766

2007

220


 

TAGS


Publishers: #LuluPress (Lulu Press)

Languages: #English

Format: #Hardcover #Paperback

Accessibility: N/A

Year: #Year2007


Companies:

N/A


Public Figures:

N/A


Games:

N/A


Misc:

N/A

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